Bits Quote by Christophe Lemaitre
“We are extremely precise about the girls we like; they're not necessarily the "It" girls of the season. Sometimes this "It" girl business gets a bit hysterical. It's all about which girl did which shoot with which photographer.”
About This Quote
Source Interview: Fashion Magazine, 2020
The industry obsessively categorizes women, creating hype around an "It" label, which can become irrational and superficial.
In simple terms: Fashion over‑categorizes women.
Question superficial labels.
Themes
Mood
Type
When to use this quote
- runway shows
- photo shoots
- brand marketing
Key Concepts
Questions to Reflect On
- Do you think the "It" label can be reclaimed?
- How does this affect self‑esteem?
Labels can empower some, alienate others.