Difficult Quote by Christie Hefner

Brands need to reinvent themselves from time to time to stay relevant.

— Stephen Covey

If you start thinking of yourself as a brand, you'll come unstuck.

— John Whaite

When something works for you or another brand, ask yourself, 'Why?' Then don't copy it but think about what you can do that's unique…

— Simon Mainwaring

You've got to keep reinventing. You'll have new competitors. You'll have new customers all around you.

— Ginni Rometty

If you're going to stick around in this business, you have to have the ability to reinvent yourself, whether consciously or unconsciously.

— Dennis Quaid

There's definitely an obstacle in developing a brand for yourself that people can rely on when you're so eclectic.

— Fred Durst

It's hard to build a brand, competitively, and tell people what you do as well.

— Jay Chiat

Unfortunately, being a brand is really important nowadays.

— Rita Ora

If you're thinking about your brand over your people, you've lost yourself.

— Cordae

If you do generic things, you know, after a while, brands or designers become stagnated.

— Jonathan Anderson

Just as established products and brands need updating to stay alive and vibrant, you periodically need to refresh or reinvent yourself.

— Mireille Guiliano

I work hard, so I surround myself with people that work just as hard. It's important if you want to create a successful brand.

— Damon Dash