Art Quote by Chris Bangle
“We at BMW do not build cars as consumer objects, just to drive from A to B. We build mobile works of art.”
About This Quote
BMW aims to create cars that are artistic expressions, not just functional transport.
In simple terms: Cars are crafted as moving works of art.
Value design and creativity in engineering.
Themes
Mood
Type
When to use this quote
- product development
- marketing
- automotive design
Key Concepts
Questions to Reflect On
- How do you integrate art into functional products?
- What compromises are acceptable for performance?
Balancing artistic vision with practical usability can be challenging.