Deliver Quote by Charlie Munger
“You want to deliver to the world what you would buy if you were on the other end.”
About This Quote
Source Interview: CNBC, 2020
Create products that satisfy the same desire you’d have as a consumer of your own offering.
In simple terms: Build what you’d want to buy yourself.
Key Takeaway
Design for personal desire.
Themes
customer focus
empathy
product design
Mood
thoughtful
strategic
Type
advice
business
When to use this quote
- entrepreneurship
- product development
- consumer testing
- marketing strategy
Key Concepts
Value creation
self‑reference
market fit
Questions to Reflect On
- Do you truly know what you’d buy?
- How can you test this empathy?
A Different Perspective
Assumes you can accurately predict your own preferences.
![“They [Mc Donalds] take people and give them a first job, which enables them to get a second job. They do a very good job of educating troubled young people to be good citizens and they're probably more successful than charter schools.” quote by Charlie Munger](https://sms4smile.com/quotes/img-quotes/a55/charlie-munger-458_be-good_they-mc-donalds-take-people-and-give-the_41809.jpg)
![“It is way less certain to be a wonderful business in the future. The threat is alternative mediums of information. Every newspaper is scrambling to parlay their existing advantage into dominance on the Internet. But it is way less sure [that this will occur] than the certainty 20 years ago that…” quote by Charlie Munger](https://sms4smile.com/quotes/img-quotes/8d0/charlie-munger-458_advantage_it-is-way-less-certain-to-be-a-wonderful_59627.jpg)
