Vital Spark Quotes by Theodore Levitt

More Quotes by Theodore Levitt

Theodore Levitt has 25 quotes on this site. A few more worth reading:

• Just as energy is the basis of life itself, and ideas the source of innovation, so is innovation the vital spark of…
• Ideas can be willed, and the imagination is their engine.
• Nothing drives progress like the imagination. The idea precedes the deed. The only exceptions are accidents and natural selection.
• The oil industry is a stunning example of how science, technology, and mass production can divert an entire group of companies from…
• Kodak sells film, but they don't advertise film; they advertise memories.
• Organizations, by their very nature are designed to promote order and routine. They are inhospitable environments for innovation.
• Ideas are useless unless used. The proof of their value is in their implementation. Until then, they are in limbo.
• A consistently highly creative person is generally irresponsible.
• Ideas are useless unless used.
• Organizations exist to enable ordinary people to do extraordinary things.
• People don't want quarter-inch drills. They want quarter-inch holes.
• The true purpose of a business is to create and keep a customer, not to make you money.

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