Paper Towel Quotes by Jef I Richards

More Quotes by Jef I Richards

Jef I Richards has 19 quotes on this site. A few more worth reading:

• Advertising is totally unnecessary. Unless you hope to make money.
• While it may be true that the best advertising is word-of-mouth, never lose sight of the fact it also can be the…
• In the world of commercial speech, tobacco advertising bears the earmarks of an endangered species.
• I suspect that there is no other single profession that does more to contribute to our annoying linguistic convolutions than advertising, unless…
• Is advertising a profession, like law or medicine? How many new parents clutch their baby to their breast and declare, 'I want…
• Creative without strategy is called 'art.' Creative with strategy is called 'advertising.'
• In advertising, sex sells. But only if you're selling sex.
• The Death of Advertising? I think that's in the book of Revelation. It's the day when people everywhere become satisfied with their…
• I believe 'credibility' is one of the biggest issues yet to be addressed by Internet advertisers.
• Creativity is an advertising agency's most valuable asset, because it is the rarest.
• Advertising is speech. It's regulated because it's often effective speech.
• Advertising is the 'wonder' in Wonder Bread.

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