Behavior Rather Quotes by Donald A. Norman

More Quotes by Donald A. Norman

Donald A. Norman has 59 quotes on this site. A few more worth reading:

• Technology usually provides a series of tradeoffs. Each asset is offset by a deficit...A major problem occurs when those who suffer from…
• In design it is important to shoe the effect of an action. ... Feedback is critical.
• Technology may change rapidly, but people change slowly. The principals [of design] come from understanding of people. They remain true forever.
• If you're more susceptible to interruption, you do more out of the box thinking.
• Behavioral design is all about feeling in control. Includes: usability, understanding, but also the feel.
• I prefer design by experts - by people who know what they are doing
• Beauty and brains, pleasure and usability - they should go hand in hand.
• The designer has an obligation to provide an appropriate conceptual model for the way that the device works. It doesn't have to…
• We expert teachers know that motivation and emotional impact are what matter.
• And to get real work experience, you need a job, and most jobs will require you to have had either real work…
• Complexity is acceptable as long as it is intelligible and necessary. We want to avoid needless complications.
• In my opinion, no single design is apt to be optimal for everyone.

See all 59 quotes by Donald A. Norman »