Bars Quote by Bill Gates
“...one of the most inventive forms of creative capitalism involves someone we all know very well. A few years ago, I was sitting in a bar here in Davos with Bono. Late at night, after a few drinks, he was on fire, talking about how we could get a percentage of each purchase from civic-minded companies to help change the world. He kept calling people, waking them up, and handing me the phone to show me the interest.”
About This Quote
Source Speech: Davos Forum, 2018, conversation with Bono
Proposes a model where companies allocate a share of sales to civic projects, blending profit with social impact.
In simple terms: Companies could donate part of sales to good causes.
Encourage businesses to embed philanthropy in sales.
Themes
Mood
Type
When to use this quote
- non‑profit funding
- corporate social responsibility
- social enterprises
- community development
Key Concepts
Questions to Reflect On
- How can companies balance profit margins with charitable contributions?
- What incentives motivate consumers to support such models?
Requires consumer willingness to pay slightly more for socially‑linked products.