Branding Quote by Bernard Kelvin Clive

“Branding is a lot of things, but one thing it's not is soft. When you brand, rebrand or brand-diggity, ask yourself one thing to…

— Richie Norton

“Often times consumers, clients, and customers are not just buying a product or service, they are buying an experience, a feeling, a perception, a…

— Bernard Kelvin Clive

Something out of the ordinary course of business is taking place that creates an investment opportunity. The list of corporate events that can result…

— Joel Greenblatt

Ultimately, theatre takes place in the minds of the audience: they all imagine the same thing at the same time.

— Simon McBurney

You can fool the eyes and minds of the audience, but you cannot fool their hearts.

— Howard Thurston

“If you want to go big in the business world, you need to have the right product at the right time.”

— Pooja Agnihotri

“Hug your customers but also offer handshake to your competitors.”

— Amit Kalantri

“You are responsible for everything you TWEET and RETWEET.”

— Germany Kent

“Build a brand or a brand will build you.”

— Richie Norton

“Scale yourself. Go beyond what you can do and what you know. Look at your content machine and make it work nonstop, seamlessly, and…

— Laura Busche

“A brand is a person.”

— Richie Norton

“Everyone is either building an audience or being an audience these days. Someone, somewhere in the world is thinking up content that will appeal…

— Laura Busche