The most successful people in the world are the ones who thought of that idea that was 'too crazy to work.' — Troy Carter Crazy Copy Share Image
People are experimenting with streaming, with subscription services, whether it's a Spotify or a Pandora or a Rdio. — Troy Carter People Copy Share Image
When your back is against the wall, your brain has to function at a high level. — Troy Carter Back Copy Share Image
It's pre-roll or post-roll on Vevo. The record company makes money off of that, and then it trickles down. — Troy Carter Business Copy Share Image
Lady Gaga is phenomenal. From the first day I met her, she was lightning in a bottle. — Troy Carter Day Copy Share Image
There were a lot of stereotypes that I had to break of how people in the entertainment industry do business. — Troy Carter Business Copy Share Image
When I started Atom Factory, the idea was to do something small yet powerful. That name resonated with the mission. — Troy Carter Goals Copy Share Image
If you wake up in the morning and your favorite artist isn't on the service that you're paying ten dollars a month… — Troy Carter Art Copy Share Image
On the artist side, we made a significant investment in very young artists from the very beginning of their careers and helped… — Troy Carter Art Copy Share Image
As important as hustle is, grit and resilience are equally as important because there's a lot of rejection in our business. — Troy Carter Business Copy Share Image
To me, as A&R people and as managers, we're in the business of finding talent. It's no different than working with these… — Troy Carter Business Copy Share Image
Technology has long been the driver of growth in the music business from the invention of lacquers, eight-track players, vinyl, cassettes and… — Troy Carter Business Copy Share Image
I think, as an industry, we should be supportive of a broad subscription model and not do anything to jeopardize the potential… — Troy Carter Business Copy Share Image
With Gaga - she's not afraid to take chances. You get these dynamic projects because of it. She's completely unafraid. — Troy Carter Afraid Copy Share Image
When you sit down with Zynga and Google, and they talk about billions of impressions, you think, music has way more of… — Troy Carter Connection Copy Share Image
With the 'Born This Way' album, generally we said, how do we find strategic partners that can help us with our vision?… — Troy Carter Born Copy Share Image
My third hire when I came to Spotify was Tiffany Kumar, who came on as our global head of songwriter relations. The… — Troy Carter Community Copy Share Image
I like to compare the attitude and energy of an emerging start-up to that of the early hip-hop era. From working at… — Troy Carter Attitude Copy Share Image
We look to find partners whose values align with that of our artists. We also look for unique platforms that the potential… — Troy Carter Advertising Copy Share Image
I found a scrap book that my mom had given to me, and inside was a letter that I wrote to myself… — Troy Carter Age Copy Share Image
I thought I was going to be a rapper as a kid and used to hop the train down to Jazzy Jeff's… — Troy Carter Big break Copy Share Image
You can't make an artist like Lady Gaga. You can help support, you can help develop the vision - I think you… — Troy Carter Art Copy Share Image
Actors play different characters, so you have to build a new base around each new movie - with few exceptions, most actors… — Troy Carter Actors Copy Share Image
I'd like to open doors for underserved communities and minorities in entrepreneurship. — Troy Carter Business Copy Share Image
The way it works is the manager's sort of, you know, is like the hub of an artist's career. — Troy Carter Art Copy Share Image
The only two things that ever came naturally to me are music and investing. — Troy Carter Investing Copy Share Image
I come from a place where when you shake someone's hand, it is a deal. — Troy Carter Come Copy Share Image
The music industry really is a meritocracy on a creative level. — Troy Carter Industry Copy Share Image
I invested in Uber in 2011 when it was only in San Francisco. — Troy Carter Invested Copy Share Image
I grew up carrying crates of records for Will Smith and those guys. — Troy Carter Carrying Copy Share Image
Exclusives are bad for artists, bad for consumers, and bad for the whole industry. — Troy Carter Art Copy Share Image
I was brought onboard to strengthen the bridge between Spotify and the music community. — Troy Carter Bridge Copy Share Image
