Edward Bernays

Edward Bernays

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American public relations pioneer (1891–1995)

About Edward Bernays

Edward Louis Bernays was an Austrian-American pioneer in the field of public relations and propaganda, referred to in his obituary as "the father of public relations". While credited with advancing the profession of public relations, his techniques have been criticized for manipulating public opinion, often in ways that undermined individual autonomy and democratic values.

Notable works:

Crystallizing public opinion

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