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Affect Quote by Alfred Hermida

“Emotions play a vital part in the social transmission of news and information. Interest, happiness, disgust, surprise, sadness, anger, fear and contempt affect how some stories catch on and travel far wider than others.” quote by Alfred Hermida
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““Emotions play a vital part in the social transmission of news and information. Interest, happiness, disgust, surprise, sadness, anger, fear and contempt affect how some stories catch on and travel far wider than others.””

Alfred Hermida

About This Quote

Source Article: Media and Emotions, 2015

Emotions shape how news spreads, making some stories go viral while others fade.

In simple terms: Feelings drive news sharing.

Key Takeaway

Consider emotional impact when creating content.

Themes

communication media psychology

Mood

analytical concerned

Type

informative analytical

When to use this quote

  • marketing campaigns
  • public health alerts
  • social media posts

Key Concepts

emotional contagion viral dynamics

Questions to Reflect On

  • How do you ensure factual accuracy amid emotional appeal?
  • What emotions make you share news?
A Different Perspective

Emotions can be manipulated, leading to misinformation.

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