"I am expecting that consumers are going to……" — Alex Bogusky

"I am expecting that consumers are going to continue and exert power and influence. The idea of radical transparency is something that few brands are taking advantage of now, and most brands fight it. I’d say that in 10 years the best brands won’t be those with the best stories, sort of made up fictional stories, but those that will give an accurate and real time picture of what they are doing in the interest of the consumer, in any given time."

— Alex Bogusky

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9 Quotes by Alex Bogusky

Alex Bogusky has 9 quotes on this site. A few more worth reading:

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More Accurate Quotes

This quote is filed under Accurate Quotes, one of 479 quotes in that category. Here are a few more:

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