The K.I.S.S. (Keep It Simple, Stupid) principle was pounded into my head in school and I still follow it today in most of my designs. I know that my most successful efforts are the simplest. I always find myself trying… — Jeff Fisher Copy Share Image
As designers we are influenced both consciously and subconsciously by everything we see around ourselves. Still, we always must try to avoid anything that has been defined as the latest and greatest "trend" in design. — Jeff Fisher Copy Share Image
A successful solution to the client's design needs requires a collaboration of my skills, talents and knowledge with the client's information base, history in… — Jeff Fisher Copy Share Image
I've always liked to run. I did it from a conditioning standpoint, you know. I really enjoyed running, and I do it to stay… — Jeff Fisher Copy Share Image
External research never depends on the size of the payment being received it is primarily determined by what is needed to create the best… — Jeff Fisher Copy Share Image
“Discipline is doing what you don't want to do so you can do what you want to do.” — Jeff Fisher Copy Share Image
The phrase "corporate identity design" seems to be a bit exclusive it sometimes frightens the smaller client who can't relate because they don't consider… — Jeff Fisher Copy Share Image
I actually ran in junior high school a little bit, you know, like most kids do in track and things. Then I got out… — Jeff Fisher Copy Share Image
The K.I.S.S. (Keep It Simple, Stupid) principle was pounded into my head in school and I still follow it today in most of my… — Jeff Fisher Copy Share Image
Discipline is doing what you really don't want to do so you can do what you really want to do. — Jeff Fisher Copy Share Image
Graphic design was largely about communication in an artistic or creative manner, much like writing is used to convey ideas. Many designers completely miss… — Jeff Fisher Copy Share Image
For me, between "Reference" and "Sketching & Conceptualizing" is the "Get the Hell Out of the Studio" step. I most often NEED to shut… — Jeff Fisher Copy Share Image
Really successful designs can be created without software produced "special effects." Identities do not NEED bevels, gradations, 3-D imagery, Web 2.Oh-Oh and other oh… — Jeff Fisher Copy Share Image
