There is no one, right way to design or develop anything. To a large degree, it needs to reflect the culture — especially the innovation culture — of a company. — Nathan Shedroff Copy Share Image
The future is created at the intersection of business, technology, design, and culture. *In the Bubble* is an insightful and delightful explanation of this nexus and of how each force affects the others. Designers often miss a great deal in… — Nathan Shedroff Copy Share Image
There is no one, right way to design or develop anything. To a large degree, it needs to reflect the culture — especially the… — Nathan Shedroff Copy Share Image
The future is created at the intersection of business, technology, design, and culture. *In the Bubble* is an insightful and delightful explanation of this… — Nathan Shedroff Copy Share Image
“new interfaces are most understandable when they build on what users (and audiences) already know.” — Nathan Shedroff Copy Share Image
Designers are optimistic people who are trained to be courageous about the future—and making the future happen. They aren’t always aware of the intricacies… — Nathan Shedroff Copy Share Image
Designers need to be more than ambassadors, they need to be fully functioning and fully aware members of strategic decision-making teams in a company. — Nathan Shedroff Copy Share Image
Information design addresses the organization and presentation of data: its transformation into valuable, meaningful information. — Nathan Shedroff Copy Share Image
Rules of Play is an exhaustive, clear, cogent, and complete resource for understanding games and game design. Salen and Zimmerman describe an encyclopedia of… — Nathan Shedroff Copy Share Image
You need to marry the qualitative with the quantitative. It better informs us so we can decide what to do. We can't be afraid… — Nathan Shedroff Copy Share Image
