We're trying to make the music service a cultural point of reference, and that's why we're making video. We're making video for… — Jimmy Iovine Copy Share Image
To get people to pay for something that you built, it has to be of service. It has to make somebody's life… — Jimmy Iovine Copy Share Image
A music service needs to be more than a bunch of songs and a few playlists. — Jimmy Iovine Copy Share Image
If you love your dad, it’s tough when he dies. If you don’t like your dad, it’s tough when he dies. Because you lose… — Jimmy Iovine Copy Share Image
I am blessed with the energy of a chimpanzee. There is nothing I can't get up for and give it a hundred percent. — Jimmy Iovine Copy Share Image
Seeing young people caring about sound again and realizing that it's not cool to not have good sound, that means a lot. — Jimmy Iovine Copy Share Image
The great artists of music have always innovated and boldly changed the game, but the industry itself has not. — Jimmy Iovine Copy Share Image
I learned how to do absolutely nothing - I didn't learn one thing in high school. If I had to get a job at… — Jimmy Iovine Copy Share Image
Apple, of all the global tech companies, was the one that understood why artists make things. — Jimmy Iovine Copy Share Image
I'm happy with studio infiltration, but I'm thrilled when I see 12- to 20-year olds walking down the street with Beats and not two-dollar… — Jimmy Iovine Copy Share Image
I always wanted to be where the cool was because I didn't think I was cool. But music was cool. — Jimmy Iovine Copy Share Image
