Type design moves at the pace of the most conservative reader. The good type-designer therefore realizes that, for a new font to be successful, it has to be so good that only very few recognize its novelty. — Stanley Morison Copy Share Image
Discipline in typography is a prime virtue. Individuality must be secured by means that are rational. Distinction needs to be won by simplicity and… — Stanley Morison Copy Share Image
Type design moves at the pace of the most conservative reader. The good type-designer therefore realizes that, for a new font to be successful,… — Stanley Morison Copy Share Image
Lettering is a precise art and strictly subject to tradition. The 'New Art ' notion that you can make letters whatever shapes you like,is… — Stanley Morison Copy Share Image
