It really helps to know what success is before you get there, and if you know, then you can head right for it. For some people, it's the most money. For some, it's the most power. For some, it's the… — Gordon Bethune Copy Share Image
Most businesses fail because they want the right things but measure the wrong things, and they get the wrong results. — Gordon Bethune Copy Share Image
It's difficult to have everybody like everything you do. I don't know anybody that's perfect and doesn't have a zit somewhere. — Gordon Bethune Copy Share Image
Grounding airplanes to cover your butt would never have let Orville or Wilbur change the world. We would still be spending weeks to cross… — Gordon Bethune Copy Share Image
It's not a testosterone-driven industry any longer. Success is making money, not in the size of the airline. — Gordon Bethune Copy Share Image
I don't think JetBlue has a better chance of being profitable than 100 other predecessors with new airplanes, new employees, low fares, all touchy-feely… — Gordon Bethune Copy Share Image
But I like to think that a lot of managers and executives trying to solve problems miss the forest for the trees by forgetting… — Gordon Bethune Copy Share Image
It's the old adage: You can make a pizza so cheap, nobody will eat it. You can make an airline so cheap, nobody will… — Gordon Bethune Copy Share Image
In airplanes you have a choice between chocolate and vanilla. One year could be vanilla or it could be chocolate. I don't attach any… — Gordon Bethune Copy Share Image
You don't lie to your own doctor. You don't lie to your own attorney, and you don't lie to your employees. — Gordon Bethune Copy Share Image
I just want to be able to get on an airplane and enjoy myself in Disneyland, not sit there worrying about all these assassins. — Gordon Bethune Copy Share Image
Every pilot thinks they're the best pilot in the world. I think I'm the best pilot. — Gordon Bethune Copy Share Image
