If you can't make money from attention, you should do something else for a living. — Seth Godin Copy Share Image
Marketing is no longer about the stuff that you male, but about the stories you tell. — Seth Godin Copy Share Image
If you wait until there is another case study in your industry, you will be too late! — Seth Godin Copy Share Image
People don't believe what you tell them. They rarely believe what you show them. They often believe what their friends tell them.… — Seth Godin Copy Share Image
Most of the time, creative entrepreneurs lose interest long before their marketing message loses its power. — Seth Godin Copy Share Image
Build it, and they will come" only works in the movies. Social Media is a "build it, nurture it, engage them, and… — Seth Godin Copy Share Image
Marketing yourself to a new person often involves being charismatic, clever and quick-but most jobs and most relationships are about being consistent,… — Seth Godin Copy Share Image
If you use your money to create exceptional products and services, you won't need to spend it on advertising. — Seth Godin Copy Share Image
Marketing used to be what you say Now, marketing is what you do. What you make. How you act. The choices you… — Seth Godin Copy Share Image
Marketing is the act of inventing the product. The effort of designing it. The craft of producing it. The art of pricing… — Seth Godin Copy Share Image
You can define advertising as the science of creating and placing media that interrupts the consumer and then gets him or her… — Seth Godin Copy Share Image
Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing… — Seth Godin Copy Share Image
Marketing isn't done by computers, it's done by people. And people who sense opportunity and have the confidence to be remarkable will… — Seth Godin Copy Share Image
What marketers used to do is make average products for average people. That's what mass marketing is. They would ignore the geeks,… — Seth Godin Copy Share Image
“The ironic thing is that marketers have responded to this problem with the single worst cure possible. To deal with the clutter… — Seth Godin Copy Share Image
“Writing a book is a tremendous experience. It pays off intellectually. It clarifies your thinking. It builds credibility. It is a living… — Seth Godin Copy Share Image
Not only are bloggers suckers for the remarkable, so are the people who read blogs. — Seth Godin Copy Share Image
Marketers want to get their messages in front of you. They must get their messages in front of you, just to survive.… — Seth Godin Copy Share Image
You have brilliance in you, your contribution is valuable, and the art you create is precious. Only you can do, and you… — Seth Godin Copy Share Image
I think that any time reality doesn't match your expectations, it means that marketing was involved. — Seth Godin Copy Share Image
“Marketing is the name we use to describe the promise a company makes, the story it tells, the authentic way it delivers… — Seth Godin Copy Share Image
Low price is a great way to sell a commodity. That's not marketing though, that's efficiency. — Seth Godin Copy Share Image
If you're a marketer who doesn't know how to invent, design, influence, adapt, and ultimately discard products, then you're no longer a… — Seth Godin Copy Share Image
In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible. — Seth Godin Copy Share Image
Just as we don't spend a lot of time worrying about how all those poets out there are going to monetize their… — Seth Godin Copy Share Image
The reason it seems that price is all your customers care about is that you haven't given them anything else to care… — Seth Godin Copy Share Image
Bullhorns are overrated: having ten times as many Twitter followers generates approximately zero times as much value. — Seth Godin Copy Share Image
Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations. — Seth Godin Copy Share Image
Real content marketing isn’t repurposed advertising, it is making something worth talking about. — Seth Godin Copy Share Image
Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable. — Seth Godin Copy Share Image
You market when you hire and when you fire. You market when you call tech support, and you market every time you… — Seth Godin Copy Share Image
A brand is the set of expectations, memories, stores and relationships that, taken together, account for a consumer's decision to choose one… — Seth Godin Copy Share Image
“You weren't born to be a cog in the giant industrial machine. You were trained to become a cog. There's an alternative available to… — Seth Godin Copy Share
Forgive yourself for not being the richest, the thinnest, the tallest, the one with the best hair. Forgive yourself for not being the most… — Seth Godin Copy Share
Developing expertise or assets that are not easily copied is essential; otherwise you're just a middleman. — Seth Godin Copy Share
The next thing you do today will be the most important thing on your agenda, because, after all, you're doing it next. Well, perhaps… — Seth Godin Copy Share
I look at Starbucks, Howard Schultz has made many brilliant decisions, and one of the things that they did was they invented the third… — Seth Godin Copy Share
The public square is more public than ever, but minds are rarely changed in 140 character bursts and by selfies. — Seth Godin Copy Share
Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find… — Seth Godin Copy Share
Our job is to make change. Our job is to connect to people, to interact with them in a way that leaves them better… — Seth Godin Copy Share
I don't think there's a shortage of remarkable ideas. I think your business has plenty of great opportunities to do great things. Nope, what's… — Seth Godin Copy Share
The mirror we hold up to the person next to us is one of the most important pictures she will ever see. — Seth Godin Copy Share
If you're a marketer who doesn't know how to invent, design, influence, adapt, and ultimately discard products, then you're no longer a marketer. You're… — Seth Godin Copy Share
