Marketing Quotes · Page 92

To me genres were always an imaginary things, they're just marketing channels.

— Michael Gungor

Great advertising triggers an emotion in you. It has purpose. It touches a nerve, and that provokes a reaction.

— David Droga

While the Cold War had us questioning our next-door neighbors, big brands emerged to capture our trust. We became consumers.

— Joe Gebbia

We need to separate marketing messages from content. We need to enforce a clear line between 'editorial' and 'advertising.'

— Ryan Holiday

Advertising enriches life by quickening the imagination, arousing interest and enlarging the taste.

— Ralph Washington Sockman

If you think your organization needs a bigger marketing budget, maybe you just need to be less average instead.

— Seth Godin

I will go on shining, shining like brand new. I'll never look behind me, my troubles will be few.

— Roger Hodgson

You know why Madison Avenue advertising has never done well in Harlem? We're the only ones who know what it means to…

— Dick Gregory

Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is…

— Guy Kawasaki

“How could all the people understand the same thing? Was marketing the way to get her family to understand that her life…

— Sarah Schulman

Companies whose marketing and sales departments are not using the Internet and social media for communication may have the same fate that…

— Bill Capodagli

Foreign universities have two aspects - content and brand. If we focus on the brand, we could lose out on the content.…

— Pallam Raju

“Competition on dimensions other than price - on product features, support services, delivery time, or brand image, for instance - is less…

— Michael E. Porter

Advertisers with their bag of goodies and promotions have entered classrooms and begun to put up billboards and posters inside schools. They…

— Sucheta Dalal

I don't believe in signing anything and everything that comes my way. I leave it to my agency to help narrow them…

— Virat Kohli

Brands are facing a new competitive landscape in which self-definition, core values and purpose will increasingly define their ability to reach customers…

— Simon Mainwaring

“The purpose of a customer isn’t to get a sale. The purpose of a sale is to get a customer. —BILL GLAZER,…

— Josh Kaufman

In college, I majored - I can't believe there is such a thing - in advertising. And I worked in advertising and…

— Traylor Howard

Always remember that the image you portray is the image you are going to essentially sell. It is your 'brand.'

— Anna Paulina Luna

Any CEO who cannot clearly articulate the intangible assets of his brand and understand its connection to customers, is in trouble.

— Charlotte Beers

One reason Zipcar succeeded was its branding: cool, hip, smart, urban, fun, innovative. Who wouldn't want to be associated with that?

— Robin Chase

“Alibaba views themselves not only as a marketing place, but a place where people spend time,”

— Think Maverick

We in America have some grand ideals - and some very strong ideals - but a lot of times, those ideals are…

— Brad Pitt

Study the public behavior of top stars and you can detect a keen attentiveness to brand value.

— Peter Bart

I always said I was determined to own a truly global brand. I didn't buy Jimmy Choo just to have a couple…

— Tamara Mellon

With Spurr, I like to think we're a modern, European-influenced brand that does luxurious, handcrafted, and wearable pieces.

— Simon Spurr

A key function of a publishing brand is the bestowal of status by who and what you pay attention to.

— Tim O'Reilly

Your brand is the single most important investment you can make in your business

— Steve Forbes

Focus on growing your list all of the time as newer subscribers are more engaged adding to healthier open rates and ROI.

— Karl Murray

It's all about brand exposure, building your brand, building your image and just getting to that next level as an athlete.

— Aljamain Sterling

“Once you eliminate your number one problem, number two gets a promotion. —GERALD WEINBERG,”

— Josh Kaufman

“A brand that feels human earns something no algorithm can replicate: trust”

— Warren Kornblum

The only purpose of advertising is to make sales. It is profitable or unprofitable according to its actual sales.

— Claude C. Hopkins

Sustainable fishing is a fraud. It's a marketing term that really means 'business as usual.'

— Paul Watson

The world of marketing has changed. You can lead the change or be a victim of change.

— Denise Morrison

Selling advertising on jerseys is preferable to keep jacking up prices on the fans.

— Stan Van Gundy

“Product distinctions, the historic centerpiece of product marketing, exist only briefly—and in the prospects’ minds, often not at all.”

— Harry Beckwith

I'm lucky to have this career where I haven't spent time nailed down to one brand.

— Pete Dunne

Perhaps marketing is about to transition to a new kind of profession, one that requires insight, dedication and smarts.

— Seth Godin

Good SEO work only gets better over time. It's only search engine tricks that need to keep changing when the ranking algorithms…

— Jill Whalen