The fundamental failure of most graphic, product, architectural and even urban design is its insistence on serving the God of Looking-Good rather than the God of Being-Good. — Richard Saul Wurman Copy Share Image
Physicist Isador Isaac Rabi, who won a Nobel Prize for inventing a technique that permitted scientists to probe the structure of atoms and molecules… — Richard Saul Wurman Copy Share Image
Allow the information to tell you how it wants to be displayed. As architecture is ‘frozen music’, information architecture is ‘frozen conversation’. Any good… — Richard Saul Wurman Copy Share Image
I live by two credos: If you don't ask, you don't get. And most things don't work. — Richard Saul Wurman Copy Share Image
Everyone spoke of an information overload, but what there was in fact was a non-information overload. — Richard Saul Wurman Copy Share Image
Information anxiety is the black hole between data and knowledge, and it happens when information doesn't tell us what we want or need to… — Richard Saul Wurman Copy Share Image
A weekday edition of The New York Times contains more information than the average person was likely to come across in a lifetime in… — Richard Saul Wurman Copy Share Image
People never forget things, they just never remembered it in the first place because it was too boring — Richard Saul Wurman Copy Share Image
“I believe I’m very normal. I’m hyper-normal. I’m more normal than anyone else I know. I think my thoughts, my indulgences, my desires, my… — Richard Saul Wurman Copy Share Image
Order is no guarantee of understanding. Sometimes just the opposite is true. — Richard Saul Wurman Copy Share Image
The journey from not knowing to knowing was his work. He was selling his desire to learn about a subject. — Richard Saul Wurman Copy Share Image
Learning can be defined as the process of remembering what you are interested in. — Richard Saul Wurman Copy Share Image
