If it's compelling and engaging enough, customers will consider paying for it. If we don't deliver something that has value, we won't expect value in return. — Bobby Kotick Copy Share Image
“First, know your customer. There’s no substitute for engaging with customers and users directly. All the numbers in the world can’t explain why something is happening. Pick up the phone right now and call a customer, even one who’s disengaged.” — Alistair Croll Copy Share Image
