“Ultimately, the purpose of a certification is to establish a particular level of proficiency in a discipline. Unfortunately, “social media” in and of itself, is not a discipline. Digital crisis management, on the other hand, is. So are digital customer… — Olivier Blanchard Copy Share Image
“You see, the thing about working with pirates is that they know what they are doing. They already know more than you do because… — Olivier Blanchard Copy Share Image
“Ultimately, the purpose of a certification is to establish a particular level of proficiency in a discipline. Unfortunately, “social media” in and of itself,… — Olivier Blanchard Copy Share Image
“The next step in the process is to measure the impact that these increases in reach have on your number of new transacting customers.… — Olivier Blanchard Copy Share Image
“Myth Number 4: Social Media Is the Shiny New Thing. Two Years from Now, That Bubble Will Burst Yes, it is the shiny new… — Olivier Blanchard Copy Share Image
