If there is genuine potential for growth, build capacity in advance of demand, as a strategy for creating demand. Hold the vision,… — Peter Senge Copy Share Image
Creating demand is hard. Filling demand is easier. Don't create a product, then seek someone to sell it to. Find a market… — Tim Ferriss Copy Share Image
“Advertising is just a slightly more scalable form of creating demand than door-to-door sales.” — Ryan Holiday Copy Share Image
