“using the profitability framework, you might be able to determine that a client’s profits have declined due to an industry-wide price war. But the framework can’t explain why the price war is happening and why it is happening now. To… — Victor Cheng Copy Share Image
“Candidate: This is a pretty broad problem, so I’d like to start with an arbitrary hypothesis. Because the client wants both sales and profits to increase, let’s hypothesize that the client has a sales growth problem. To test that hypothesis,… — Victor Cheng Copy Share Image