“The most effective alternative process [to punishment] is probably extinction. This takes time but is much more rapid than allowing the response to be forgotten. The technique seems to be relatively free of objectionable by-products. We recommend it, for example… — B.F. Skinner Copy Share Image
![“The most effective alternative process [to punishment] is probably extinction. This takes time but is much more rapid than allowing the response to be forgotten. The technique seems to be relatively free of objectionable by-products. We recommend it, for example when we suggest that a parent 'pay…” quote by B.F. Skinner](https://sms4smile.com/quotes/img-quotes/fe3/b-f-skinner-2-27274_behavior_the-most-effective-alternative-process-t_416842.jpg)