Demonstrate ROI. In this approach, you gather and analyze…
““Demonstrate ROI. In this approach, you gather and analyze data to prove that a usability change you’ve made resulted in cost savings or additional revenue (“Changing the label on this button increased sales by 0.25%”). There’s an excellent book about it: Cost-justifying Usability: An Update for the Internet Age, edited by Randolph Bias and Deborah Mayhew.””
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Measure usability changes with ROI to prove financial impact.
In simple terms: Measure ROI of usability.
Key Takeaway
Track data for impact.
Themes
usability
ROI
data analysis
Mood
analytical
practical
Type
business
educational
When to use this quote
- product design
- marketing
- budgeting
- stakeholder meetings
Key Concepts
cost‑benefit
user experience
Questions to Reflect On
- What metrics best reflect user value?
- How to balance cost vs. experience?
A Different Perspective
Data may not capture qualitative benefits.