But if the cow is purple, you'd notice it, OK? The thing…
“But if the cow is purple, you'd notice it, OK? The thing that's going to decide what gets talked about, what gets done, what gets changed, what gets purchased, what gets built is, is it remarkable? And remarkable's a really cool word 'cause we think it just means neat, but it also means worth making a remark about, and that is the essence of where idea diffusion is going.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Ideas become noteworthy when they are truly remarkable, not just neat, driving attention and action.
In simple terms: Remarkable ideas spark change.
Key Takeaway
Create ideas that stand out.
Themes
innovation
marketing
attention
Mood
thoughtful
urgent
Type
motivational
strategic
When to use this quote
- product launch
- branding
- content creation
Key Concepts
remarkability
diffusion
impact
Questions to Reflect On
- How to measure remarkability?
- When does novelty become noise?
A Different Perspective
What counts as remarkable varies by audience.