When we wrapped Resident Evil, we were a 3D movie, but it…
“When we wrapped Resident Evil, we were a 3D movie, but it was no big deal. And then, Avatar came out and the whole of Hollywood was like, "Look at these grosses! 3D is huge. Let's all be 3D!" We just got on with doing what we were doing, which was making what we think is a really quality, kick-ass 3D movie, and we'll really be the first live-action 3D movie of the year.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
He notes that 3D was initially a technical choice, later hype‑driven, but they focused on quality over trend.
In simple terms: 3D was a tool, not a gimmick.
Key Takeaway
Prioritize craft over market hype.
Themes
film production
technology
trend
quality
Mood
reflective
critical
Type
industry commentary
personal insight
When to use this quote
- movie making
- budget planning
- technology adoption
Key Concepts
cinema
visual effects
industry cycles
Questions to Reflect On
- How do you balance innovation with storytelling?
- When does technology become a distraction?
A Different Perspective
Hype can pressure studios to chase trends, risking artistic compromise.