People think they need to hire someone to do their PR, but…
“People think they need to hire someone to do their PR, but 99 percent of PR in the early stages is stuff you can do yourself. It's just like business development - there's the warm-up intro, followup to build relationships, then add something of value.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Early PR is DIY, similar to business development: warm-up, follow-up, add value.
In simple terms: Do it yourself early.
Master basics before hiring.
Themes
Mood
Type
When to use this quote
- startup launch
- networking
- content creation
Key Concepts
Questions to Reflect On
- When should you outsource?
- How to measure DIY effectiveness?
DIY may lack expertise for scaling.