Advertising is legitimised lying.

“If you don't care about your brand, why should I?”

— Mitta Xinindlu

“Marketing and promoting doesn’t come down to the likes, the pins, the plus ones, the followers, the fans, the friends, the views, or the plays…

— Loren Weisman

Sales is the parent of marketing.

— Eben Pagan

“Some will, some won't. Look for the ones who will.”

— Todd Stocker

“People buy for their reasons, not yours.”

— Abby Donnelly

It takes a big idea to attract the attention of consumers and get them to buy your product. Unless your advertising contains a big…

— David Ogilvy

Advertising becomes a dialogue that becomes an invitation to a relationship.

— Lester Wunderman

Branding Through Customer Service Over the years, the number one driver of our growth at Zappos has been repeat customers and word of mouth.…

— Tony Hsieh

I have learned that trying to guess what the boss or the client wants is the most debilitating of all influences in the creation…

— Leo Burnett

Forget words like 'hard sell' and 'soft sell.' That will only confuse you. Just be sure your advertising is saying something with substance, something…

— William Bernbach

“There's not a branch of publishing or broadcasting that doesn't depend in some way on advertising. It'd be like an aquarium without water. Why,…

— Haruki Murakami

“Never run advertising until the major publicity possibilities have been exploited.”

— Al Ries

We have the capital, the resources, and the technology that we need to build a mobile advertising platform across the planet.

— Naveen Tewari

Advertising justifies its existence when used in the public interest-it is much too powerful a tool to use solely for commercial purposes.

— Howard Gossage

“Salesmanship is usually the art of making it the prospect’s problem, the salesperson’s need or desire to earn money.”

— Mokokoma Mokhonoana