Here's what you should say [to an investor]: 'this is what…
![“Here's what you should say [to an investor]: 'this is what my company does' It's that simple. What you're trying to do is get potential investors to fantasize about how your product or service will make a boatload of money. They can't fantasize if they don't know what you do.” quote by Guy Kawasaki](https://sms4smile.com/q/i/89e/guy-kawasaki-1292_business_here-s-what-you-should-say-to-an-investo_2954750.png)
“Here's what you should say [to an investor]: 'this is what my company does' It's that simple. What you're trying to do is get potential investors to fantasize about how your product or service will make a boatload of money. They can't fantasize if they don't know what you do.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Effective pitches must clearly state the business purpose so investors can envision profit potential.
In simple terms: State what you do plainly for investors.
Key Takeaway
Be concise and focus on value.
Themes
communication
marketing
investor relations
Mood
direct
practical
Type
instructional
motivational
When to use this quote
- startup pitches
- business meetings
- networking events
Key Concepts
clarity
value proposition
storytelling
Questions to Reflect On
- How can you simplify your description?
- What profit outcome will you highlight?
A Different Perspective
If too vague, investors lose interest.