Skip to content

asked him to imagine the following: If I selected an…

“asked him to imagine the following: If I selected an employee of the company at random, from any level or function or region, and that employee had an absolutely brilliant idea that would unlock a dramatic new source of growth for the company, how would he or she get it implemented? Does the…” quote by Eric Ries
Download Open image
““asked him to imagine the following: If I selected an employee of the company at random, from any level or function or region, and that employee had an absolutely brilliant idea that would unlock a dramatic new source of growth for the company, how would he or she get it implemented? Does the company have an automatic process for testing a new idea, to see if it is actually any good? And does the company have the management tools necessary to scale this idea up to maximum impact, even if it doesn’t align with any of the company’s current lines of business? That’s what a modern company does: harnesses the creativity and talent of every single one of its employees. Jeff answered me directly: “That’s what your next book should be about.””

Eric Ries

About This Quote

This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.

A modern firm should have systematic ways to surface, test, and scale any employee’s breakthrough ideas regardless of hierarchy.

In simple terms: Companies need processes to capture and grow ideas from any staff member.

Key Takeaway

Implement idea pipelines and scaling tools.

Themes

innovation empowerment process growth culture

Mood

optimistic strategic

Type

advisory inspirational

When to use this quote

  • product development
  • R&D
  • cross‑functional teams
  • idea contests

Key Concepts

lean startup open innovation scalable testing

Questions to Reflect On

  • How can you design a fair idea‑evaluation system?
  • What incentives encourage employees to share bold ideas?
A Different Perspective

Ideas may stall without clear ownership or resources.

★ ★ ★ ★ ★ No ratings yet

More by Eric Ries

Explore all 138 Eric Ries quotes

More Business quotes

Browse all 39,016 Business quotes