Dan Ariely, author of Predictably Irrational, a book that…

“our irrationality happens the same way, again and again. Whether we are acting as consumers, businesspeople, or policy makers, understanding how we are predictably…

— Dan Ariely

Even the most analytical thinkers are predictably irrational; the really smart ones acknowledge and address their irrationalities.

— Dan Ariely

It is true that from a behavioral economics perspective we are fallible, easily confused, not that smart, and often irrational. We are more like…

— Dan Ariely

“Lawyers often face intense demands but have relatively little “decision latitude.” Behavioral scientists use this term to describe the choices, and perceived choices, a…

— Daniel H. Pink

“Groups have powerful self-reinforcing mechanisms at work. These can lead to group polarization—a tendency for members of the group to end up in a…

— James Montier

“Wouldn't economics make a lot more sense if it were based on how people actually behave, instead of how they should behave?”

— Dan Ariely

“In fact quite generally, commercial advertising is fundamentally an effort to undermine markets. We should recognize that. If you’ve taken an economics course, you…

— Noam Chomsky

Everyone's lost a lot of money on their 401k plans. I've heard some people calling them 201k plans. So it's even more important to…

— Richard Thaler

Behavioral economics can explain some things, but it's hard to explain a lot of the underlying processes that generate these decisions, much less some…

— Edward Boyden

[There will be movement toward] behavioral economics... [which] involves study of those aspects of men's images, or cognitive and affective structures that are more…

— Kenneth E. Boulding

One of the big lessons from behavioral economics is that we make decisions as a function of the environment that we're in.

— Dan Ariely

“ONE OF THE main differences between standard and behavioral economics involves this concept of “free lunches.” According to the assumptions of standard economics, all…

— Dan Ariely

“Neoclassical economics has effectively insulated itself from the great advances made in science and engineering over the last 40 years. This self-imposed isolation must…

— Steve Keen

The lesson of my field, behavioral economics, is that we need to understand the ways in which we differ from the rational human assumed…

— Richard Thaler

“It is telling commentary on economic orthodoxy that a whole subdiscipline--behavioral economics--and a raft of lab experiments are needed to show that humans often…

— Kaushik Basu