Dan Ariely

“labor begets love.”

— Dan Ariely

None of us always make the best financial decisions.

— Dan Ariely

People are irrational - and predictably so.

— Dan Ariely

Thinking is difficult and sometimes unpleasant.

— Dan Ariely

The idea that you will make the right decision every time is very unlikely.

— Dan Ariely

“The first dishonest act is the most important one to prevent.”

— Dan Ariely

A very simple bad decision is to get into debt. And that is very expensive.

— Dan Ariely

“the girls had on enough makeup to make Elizabeth Taylor look unadorned”

— Dan Ariely

that when given the opportunity, many honest people will cheat.

— Dan Ariely

“There’s one way to find out if a man is honest—ask him. If he says “yes,” he is a crook. —GROUCHO MARX”

— Dan Ariely

Once we start thinking of ourselves as polluted, there is not much incentive to behave well, and the trip down the slippery…

— Dan Ariely

individuals are honest only to the extent that suits them (including their desire to please others)

— Dan Ariely

We need to believe that we're good people, and we'll do just about anything to maintain that perception.

— Dan Ariely

“humans rarely choose things in absolute terms. We don’t have an internal value meter that tells us how much things are worth.”

— Dan Ariely

We should teach the students, as well as executives, how to conduct experiments, how to examine data, and how to use these…

— Dan Ariely

Motivation, basically getting people to be happy at work, everybody - everybody benefits.

— Dan Ariely

Marketing is all about providing information that will heighten someone's anticipated and real pleasure.

— Dan Ariely

“Without constant suspicion, we can get more out of our exchanges with others while spending less time making sure that others will…

— Dan Ariely

“honesty and dishonesty are based on a mixture of two very different types of motivation. On the one hand, we want to…

— Dan Ariely

It is helpful to think of people as having two fundamental motivations: the desire to see ourselves as honest, good people, and…

— Dan Ariely

we usually think of ourselves as sitting the driver's seat, with ultimate control over the decisions we made and the direction our…

— Dan Ariely

“Most blogs have very low readership—perhaps only the blogger’s mother or best friend reads them—but even writing for one person, compared to…

— Dan Ariely

In a world where everyone is behaving honestly, any dishonesty constitutes a big infraction. But, in a world where many people are…

— Dan Ariely

If I gave you now, $10 as a gift, how happy would you be? Would you be happy, is the marginal $10,…

— Dan Ariely

“If you're a company, my advice is to remember that you can't have it both ways. You can’t treat your customers like…

— Dan Ariely

Kids don't care what party they have, right? They want cake and they want to run around. Nothing else matters. But in…

— Dan Ariely

We can think about how we reduce the pain in paying. So, for example, credit cards are wonderful mechanisms to reduce the…

— Dan Ariely

“The good news is that we can sometimes control the “circles” around us, moving toward smaller circles that boost our relative happiness.…

— Dan Ariely

“When the Starbursts cost a cent apiece, the average number of candies per customer was 3.5, but when the price went down…

— Dan Ariely

Imagine you have six loans, small to huge. People want to close loans and because of that, they try to pay off…

— Dan Ariely

If you have loans, the first thing you want to do is say, "Okay, look I have a credit card, if I…

— Dan Ariely

“So how can we improve the educational system? We should probably first rethink school curricula, and link them in more obvious ways…

— Dan Ariely

“To explain the decoy effect further, let me tell you something about bread-making machines. When Williams-Sonoma first introduced a home “bread bakery”…

— Dan Ariely

“...if I pay you lots of money to see reality in a certain way, you will.”

— Dan Ariely

“human beings are inherently social and trusting animals.”

— Dan Ariely

The more cashless our society becomes, the more our moral compass slips.

— Dan Ariely

What reminds you in your environment about saving? Nothing.

— Dan Ariely

“we are pawns in a game whose forces we largely fail to comprehend.”

— Dan Ariely

“Some special conpanies see trust as the pulic good.”

— Dan Ariely

“In running back and forth among the things that might be important, we forget to spend enough time on what really is…

— Dan Ariely