The development process is not that simple... When I…
“The development process is not that simple... When I started working at Fox in '92, the company had decided that dramas were dead: they weren't viable businesses and because newsmagazines were so efficient to produce and financially so much more tolerable than a drama. So that year, our company developed very few dramas.”
About This Quote
This interpretation was drafted with AI assistance. It is one reading of the quote, not the author's own explanation.
Drama series were once deemed unprofitable, leading to minimal investment despite audience demand.
In simple terms: Drama was considered a bad business.
Reevaluate assumptions about genre profitability.
Themes
Mood
Type
When to use this quote
- film
- TV streaming
- network programming
Key Concepts
Questions to Reflect On
- What data could prove drama's value?
- How to balance risk and innovation?
Market perceptions can lag behind consumer tastes.