Startups often win because it's easier to see what comes next when you don't have to worry about maintaining what came last. — Aaron Levie Customer Copy Share Image
If people don't think the odds are against you, you're doing it wrong. — Aaron Levie Copy Share Image
If every customer is using your product "correctly", you'll never learn anything interesting about what to do next. — Aaron Levie Customer Copy Share Image
Companies have never won. You're always either fighting for survival, or fighting for relevance. — Aaron Levie Company Copy Share Image
In a user lead model, users are bringing in their own technology... and you can build software then, around the user. — Aaron Levie Copy Share Image
Look for new enabling technologies that create a wide gap between how things have been done and how they can be done. — Aaron Levie Copy Share Image
Innovation in tech favors the naive and the stubborn. If you are too rational you won't tackle problems that others once failed… — Aaron Levie Copy Share Image
My workday begins around 11 A.M., with a cup of black coffee in each hand. If I had more hands, there would… — Aaron Levie Copy Share Image
There's a lot of pride that business owners have. It's actually really critical that pride and ownership extends to everyone in the… — Aaron Levie Copy Share Image
My co-founder Dylan Smith and I left our junior year of college to move to the Bay Area. To the horror of… — Aaron Levie Bay area Copy Share Image
Always look for these changing technology factors- any market that has a significant change in the underlying raw materials ...or enabling factors,… — Aaron Levie Copy Share Image
What happens to the Microsofts, Oracles and IBMs of the world is that when they get big enough, they don't think they… — Aaron Levie Copy Share Image
I'm certainly not into money and prestige. For me there is simply nothing more exciting than people involved in the creation of… — Aaron Levie Creation Copy Share Image
I tend to not discriminate when it comes to people I can learn from. Basically, if someone has built a meaningful business… — Aaron Levie Adversity Copy Share Image
They can bring the technology in, then you can sell to the enterprise when they want to have better control, better security...… — Aaron Levie Copy Share Image
I'm obsessed with speed. I'm always asking myself, 'Why can't we do things faster? Why can't it happen more efficiently? Why is… — Aaron Levie Copy Share Image
The business models in enterprise have changed pretty dramatically. A huge problem with enterprise software traditionally has been usually you sell to… — Aaron Levie Business Copy Share Image
Startups live at the intersection of existential crisis and everything going perfectly great. — Aaron Levie Crisis Copy Share Image
If there could've ever been a magical time to build an enterprise software company, now is absolutely that time. — Aaron Levie Copy Share Image
Every single industry is going through a major business model and technology oriented disruption. — Aaron Levie Copy Share Image
Jeff Bezos is opening a retail store and owns a newspaper. Turns out everything we thought about the Internet is wrong. — Aaron Levie Copy Share Image
I have a lot of faults. I often interrupt in meetings. I talk too loud. I talk too fast. — Aaron Levie Copy Share Image
You can keep 'consumer' DNA at the center of your product. That will always mean that adoption is easier. — Aaron Levie Adoption Copy Share Image
Why we do what we do: that moment when you get to see the future on your computer screen before the rest… — Aaron Levie Computer Copy Share Image
The only way to avoid disruption is to constantly do what you would if you were just starting out. — Aaron Levie Copy Share Image
That's already been tried before only means the first attempt got it wrong. — Aaron Levie Copy Share Image
The only barrier to entry you can create is to consistently build a great product. — Aaron Levie Barriers Copy Share Image
Better to be right about the trend and wrong about the implementation, than the other way around. — Aaron Levie Copy Share Image
The 10% between 90% done to 100% done takes most of the time, causes most of the stress, but is all of the value. — Aaron Levie Copy Share Image
We're going from a world of customized software to standardized platforms. — Aaron Levie Copy Share Image
Start with something simple and small, then expand over time. If people call it a 'toy' you're definitely onto something. — Aaron Levie Copy Share Image
Uber is a $3.5 billion lesson in building for how the world *should* work instead of optimizing for how the world *does* work — Aaron Levie Copy Share Image
Better to be too early and have to try again, than be too late and have to catch up. — Aaron Levie Inspirational Copy Share Image
We didn't really start the company to go build an enterprise software company. — Aaron Levie Copy Share Image
A lot of being productive personally is determined by how you organize your entire business. You can't separate those two things. — Aaron Levie Business Copy Share Image
You want to find the really crazy but still somewhat reasonable outliers within the customer ecosystem. — Aaron Levie Copy Share Image
Read these 3 books - Crossing the Chasm, Innovators Dilemma and Behind the Cloud. — Aaron Levie Copy Share Image
Sometimes things are the way they are and can't be changed, other times it's because no one ever tried. Your job is… — Aaron Levie Copy Share Image
Opportunity lives at the intersection of what people need tomorrow and can be just barely built today. — Aaron Levie Copy Share Image
I think I'm the kind of person who would be very difficult to employ - I'm pretty annoying, but driven. — Aaron Levie Copy Share Image
