Beijing Quote by Zhang Xin
“When we started out, we were among the first. Beijing had no and Shanghai had very few large buildings. At that time, it was all about building, building, building - and then selling, selling, selling. We were working like a manufacturer. Soon, however, we realized that land was running out in Beijing and Shanghai. So we started keeping our buildings, and managing and renting them out. We became landowners. That was the second act.”
About This Quote
Source Interview: Business Insights with Zhang Xin, 2015
Initially focused on rapid construction and sales, the company shifted to retaining and managing properties as land scarcity grew.
In simple terms: Business strategy evolved from short‑term sales to long‑term asset ownership.
Adapt to resource constraints for sustainable growth.
Themes
Mood
Type
When to use this quote
- investment planning
- property management
- urban policy
- entrepreneurial pivot
Key Concepts
Questions to Reflect On
- How do you respond to resource limits?
- What long‑term assets can you develop?
Changing markets can make previous tactics obsolete.