1935 Quote by William S. Schlamm
““In truth, the epoch is gone in which we had the impression that the masses of society could be guided by reason and by insights into their situation of life to achieve social improvement with their own strength. In truth, the days are gone in which the masses have a function in shaping society. It has been shown that the masses can be completely molded, that they are unconscious and capable of adapting themselves to any kind of power or infamy.””
About This Quote
Source Book: The New Totalitarianism by William S. Schlamm, 1940
The belief that masses can be rationally guided to improve society has faded; instead they are seen as manipulable and passive.
In simple terms: Masses are no longer seen as rational actors but as easily shaped.
Key Takeaway
Recognize the limits of mass agency.
Themes
politics
society
control
mass psychology
authority
Mood
cynical
critical
skeptical
Type
analytical
philosophical
When to use this quote
- political analysis
- media critique
- education reform
- activism
- policy making
Key Concepts
totalitarianism
social engineering
collective unconscious
Questions to Reflect On
- How does this view affect democratic participation?
- Can societies empower rather than manipulate?
A Different Perspective
Assumes all societies function the same way; ignores agency of individuals within masses.
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