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Broadcast Quote by William Gibson

“I don't think we know yet what broadcast television did to us, although it obviously did lots. I don't think we're far enough away from it yet to really get a handle on it. We get these things, I think they start changing us right away, we don't notice we're changing. Our perception of the whole…” quote by William Gibson
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“I don't think we know yet what broadcast television did to us, although it obviously did lots. I don't think we're far enough away from it yet to really get a handle on it. We get these things, I think they start changing us right away, we don't notice we're changing. Our perception of the whole thing shifts, and then we're in the new way of doing things, and we take it for granted.”

William Gibson

About This Quote

Source Interview: Wired Magazine, 1994

Broadcast TV reshapes perception subtly and continuously, often unnoticed, altering habits and expectations.

In simple terms: TV changes us without us noticing.

Key Takeaway

Stay aware of media influence.

Themes

media influence perception technology

Mood

critical thoughtful

Type

analytical observational

When to use this quote

  • media consumption
  • critical thinking
  • advertising impact

Key Concepts

sociology cognitive bias

Questions to Reflect On

  • How does TV affect your daily decisions?
  • What habits have you adopted from media?
A Different Perspective

Media can also inform and empower, not just alter.

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