Broadcast Quote by Bob Costas
“Any good broadcast, not just an Olympic broadcast, should have texture to it. It should have information, should have some history, should have something that's offbeat, quirky, humorous, and where called for it, should have journalism, and judiciously it should also have commentary. That's my ideal.”
About This Quote
Broadcasts should blend depth, history, humor, and commentary for engaging storytelling.
In simple terms: Good broadcasts mix facts, history, humor, and analysis.
Blend information with personality.
Themes
Mood
Type
When to use this quote
- sports coverage
- news programs
- documentaries
- podcasts
Key Concepts
Questions to Reflect On
- What balance of facts and humor works best?
- How does commentary shape audience perception?
Too much texture can overwhelm the audience.