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Face value Quote by Thomas Gilovich

“By carefully scrutinizing and explaining away their losses, while accepting their successes at face value, gamblers do indeed rewrite their personal histories of success and failure. Losses are often counted, not as losses, but as “near wins.” quote by Thomas Gilovich
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““By carefully scrutinizing and explaining away their losses, while accepting their successes at face value, gamblers do indeed rewrite their personal histories of success and failure. Losses are often counted, not as losses, but as “near wins.””

Thomas Gilovich

About This Quote

Source Book: Thinking, Fast and Slow, Daniel Kahneman, 2011 (cited by Gilovich)

People reinterpret losses as near successes, reshaping personal narratives to preserve self‑image.

In simple terms: We turn losses into “near wins” to protect ego.

Key Takeaway

Recognize and challenge self‑deceptive framing.

Themes

cognition self‑deception bias

Mood

critical analytical

Type

analytical philosophical

When to use this quote

  • gambling
  • investment decisions
  • personal setbacks

Key Concepts

behavioral economics psychology

Questions to Reflect On

  • How do you differentiate genuine progress from biased reinterpretation?
  • What strategies prevent self‑deception?
A Different Perspective

Such reframing can hinder learning from true failures.

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