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Idea Quote by Steven D. Levitt

“Ideas nearly always seem brilliant when they’re hatched, so we never act on a new idea for at least twenty-four hours.” quote by Steven D. Levitt
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““Ideas nearly always seem brilliant when they’re hatched, so we never act on a new idea for at least twenty-four hours.””

Steven D. Levitt

About This Quote

Source Book: Freakonomics, 2005

Ideas feel exciting at first; waiting a day prevents rash decisions.

In simple terms: Delay acting on ideas.

Key Takeaway

Wait 24 hours before acting.

Themes

decisionmaking patience creativity

Mood

analytical pragmatic

Type

cautionary insightful

When to use this quote

  • business proposals
  • personal projects
  • investments
  • creative writing

Key Concepts

behavioral economics deliberation

Questions to Reflect On

  • What idea could benefit from a pause?
  • Do you risk missing chances by waiting?
A Different Perspective

Some opportunities may be time‑sensitive and lose value.

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