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Climate Quote by Steve Brown

“Just tasking a team to be creative won't get you to be innovative. It's having a corporate climate that gives people the space to experiment and take risks. Only then can you truly sustain it.” quote by Steve Brown
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“Just tasking a team to be creative won't get you to be innovative. It's having a corporate climate that gives people the space to experiment and take risks. Only then can you truly sustain it.”

Steve Brown

About This Quote

Source Article: Harvard Business Review, 2020, “Creating an Innovative Corporate Climate”

Innovation requires a supportive environment that encourages experimentation and risk‑taking, not just assigning creative tasks.

In simple terms: Culture matters more than tasks for innovation.

Key Takeaway

Foster a safe space for experimentation.

Themes

innovation leadership culture

Mood

inspirational practical

Type

leadership business

When to use this quote

  • product development
  • team brainstorming
  • startup
  • corporate restructuring

Key Concepts

organizational behavior psychological safety

Questions to Reflect On

  • What steps can you take to build psychological safety?
  • How do you reward risk‑taking?
A Different Perspective

Changing culture can be slow and meet resistance.

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