First time Quote by Seth Stephens-Davidowitz
““Google searches, however, reveal that there was one line that did trigger the type of response then-president Obama might have wanted. He said, “Muslim Americans are our friends and our neighbors, our co-workers, our sports heroes and, yes, they are our men and women in uniform, who are willing to die in defense of our country.” After this line, for the first time in more than a year, the top Googled noun after “Muslim” was not “terrorists,” “extremists,” or “refugees.” It was “athletes,” followed by “soldiers.” And, in fact, “athletes” kept the top spot for a full day afterward. When we lecture angry people, the search data implies that their fury can grow. But subtly provoking people’s curiosity, giving new information, and offering new images of the group that is stoking their rage may turn their thoughts in different, more positive directions.””
About This Quote
Source Book: Everybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Our World, 2017
The quote shows how presenting positive, relatable images of a group can shift public perception and reduce hostility.
In simple terms: Positive framing can change negative stereotypes.
Use humanizing stories to counter bias.
Themes
Mood
Type
When to use this quote
- political speeches
- media campaigns
- educational curricula
- community outreach
Key Concepts
Questions to Reflect On
- How can we responsibly choose images that reshape narratives?
- What risks arise from oversimplifying complex groups?
May not work if audience distrusts the source or if counter-narratives dominate.