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Cease Quote by Seth Godin

“Incrementalism ceases to be a good strategy when there's a cliff on the route.” quote by Seth Godin
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“Incrementalism ceases to be a good strategy when there's a cliff on the route.”

Seth Godin

About This Quote

Source Book: This Is Marketing by Seth Godin, 2018

When a strategy meets an insurmountable obstacle, it ceases to be effective.

In simple terms: Strategies fail at cliffs.

Key Takeaway

Adapt or change tactics.

Themes

strategy obstacle adaptation

Mood

pragmatic motivational

Type

advisory inspirational

When to use this quote

  • business planning
  • career growth
  • personal projects
  • investment decisions

Key Concepts

risk management decision making innovation

Questions to Reflect On

  • What cliff are you facing?
  • How can you pivot around it?
A Different Perspective

Cliffs may be temporary; sometimes a new direction is needed.

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