Always Quote by Sergey Brin
“We have tried to define precisely what it means to be a force for good - always do the right, ethical thing. Ultimately, 'Don't be evil' seems the easiest way to summarize it.”
About This Quote
Source Speech: Google Founders' Interview, 2001
Being a force for good means consistently choosing ethical actions, summarized by “Don’t be evil.”
In simple terms: Choose ethical actions consistently.
Prioritize ethics over profit.
Themes
Mood
Type
When to use this quote
- business decisions
- product design
- marketing strategies
Key Concepts
Questions to Reflect On
- How do you balance profit and ethics?
- What are the costs of ignoring “Don’t be evil”?
Ethical choices can clash with competitive pressures.