Also Quote by Sendhil Mullainathan

“The problem with data is that it says a lot, but it also says nothing. 'Big data' is terrific, but it's usually thin. To understand why something is happening, we have to engage in both forensics and guess work.”

Sendhil Mullainathan

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Also Big Both Data Engage Forensics Guess Happening Lot Nothing Problem Says Something Terrific The problem with Thin Understand Why Work

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One cost, for the lonely: If you want to be interesting, the one thing you shouldn't do is really focus on the fact that…

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It's hard to get people to empathize with the poor. You can get some people to sympathize with the poor, but to empathize is…

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Eat better or work out more, and youll see the benefits weeks, months or years down the road. Sleep more, and youll see the…

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Marketing is selling an ad to a firm. So, in some sense, a lot of marketing is about convincing a CEO, 'This is a…

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Organizations talk about spending their lives firefighting - dealing with the next problem without having the bandwidth to deal with what is down the…

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Things that price at $4.99 sell very differently than things that price at $5.

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People go shopping, we spend on so many things, and we just don't know. We don't know the prices of things. But gasoline, even…

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You can get pictures into what people are sort of thinking about others. Just go onto Google and type 'Why are Indians' and then…

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If women's choices - such as taking time off to rear children - make them less productive in the economy, does adolescent boys' behavior…

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Policymakers think that if they get the abstractions right, that will drive behavior in the desired direction. But the world happens in real time.

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Faced with a time shortage, we squeeze tasks into the nooks and crannies of our calendar, leaving less and less time to switch between…

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Busy people all make the same mistake: they assume they are short on time, which of course, they are. But time is not their…

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