"Stop looking at the Web as merely a……" — Sarah Lacy

"Stop looking at the Web as merely a display opportunity and not a way to interact. That does not create a new business model, it just shifts one that isn't growing and is outdated. The reason sites like Google are stealing advertisers from daily newspapers is not because Google has more eyeballs. It's because Google used the interactivity of the Web to deliver a new, better way to advertise."

Sarah Lacy

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