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Change Quote by Ron Rivera

“If you talk to people in the military, they'll tell you it takes 3-to-5 years to completely change a culture. It's about making sure, first of all, that everybody understands what the intent and what the vision is. Then you have to map out how you're gonna get there. And as you start to do that…” quote by Ron Rivera
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“If you talk to people in the military, they'll tell you it takes 3-to-5 years to completely change a culture. It's about making sure, first of all, that everybody understands what the intent and what the vision is. Then you have to map out how you're gonna get there. And as you start to do that, you've got to find out who's in and who's not in.”

Ron Rivera

About This Quote

Source Interview: NFL Coaching, 2022

Changing an organization’s culture requires clear intent, vision, and mapping allies versus obstacles.

In simple terms: Culture change needs clear goals and allies.

Key Takeaway

Define vision, identify supporters, act.

Themes

leadership culture change strategy

Mood

strategic realistic

Type

advice inspirational

When to use this quote

  • corporate restructuring
  • sports teams
  • nonprofit reform
  • government agencies

Key Concepts

organizational behavior change management

Questions to Reflect On

  • Who are the hidden resistors?
  • How will you sustain momentum?
A Different Perspective

Changing culture can be slower than expected.

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